dongmingfang
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- Associate Professor
- Supervisor of Master's Candidates
- Name (English):Mingfang Dong
- Name (Pinyin):dongmingfang
- E-Mail:
- School/Department:管理学院
- Education Level:Postgraduate (Doctoral)
- Business Address:西安建筑科技大学西楼
- Contact Information:dongmingfang@xauat.edu.cn
- Degree:Doctoral degree
- Professional Title:Associate Professor
- Status:Employed
- Academic Titles:2020.12-今西安建筑科技大学管理学院，副教授
- Other Post:中国“双法”研究会能源经济与管理研究分会常务理事、中国科学学与科技政策研究会青年工作委员会委员 中国技术经济论坛的理事
- Alma Mater:西北大学
- Teacher College:管理学院
- Discipline:Management Science and Engineering
Other Contact Information
- Email：
- Paper Publications
拟人化沟通对购买意愿的差异化影响
Release time:2025-04-09 Hits:
- Affiliation of Author(s):西安建筑科技大学
- Teaching and Research Group:工商管理
- Journal:管理学刊
- Key Words:智能客服;拟人化沟通;产品类别;感知价值;消费者购买意愿;
- Indexed by:Journal paper
- Discipline:Management Science
- First-Level Discipline:Business Administration
- Document Type:J
- Volume:37
- Issue:02
- Page Number:122-139
- ISSN No.:1674-6511
- Translation or Not:no
- Date of Publication:2024-01-01
- Links to published journals:https://kns.cnki.net/kcms2/article/abstract?v=uXGtp3S0eCB152o9W6SR31tseNi52C3ZXN7ScDXdVmAsb8ly6vfxMNR8dDsibzT57EMNW0BmMlTzHA3SvNBn7VLHoRC_k-CpfmKOiI7w057C73jVNWE5Hc-v24EoqvlZ1BOBOV7V3iLOOj_A_Yxd3pa47i