Personal Information

  • (Professor)
  • Name (Pinyin):

    yangjianping
  • School/Department:

    管理学院
  • Administrative Position:

    管理学院副院长,管理学院党委委员、书记
  • Education Level:

    PhD student
  • Gender:

    Male
  • Degree:

    Doctoral Degree in Engineering
  • Professional Title:

    Professor
  • Status:

    Employed
  • Alma Mater:

    西安建筑科技大学
  • Discipline:

    Business Administration

A Study on Evaluation of Scenic Spots Based on Fuzzy Theory

  • Release time:2024-08-09
  • Hits:
  • Affiliation of Author(s):

    管理学院
  • Journal:

    Proceedings of 2008 International Workshop on Strategy and Marketing
  • Key Words:

    中文关键字:模糊理论;评价模型;景点;西安,英文关键字:Fuzzy Theory; Evaluation Model; Scenic Spots; Xi’a
  • Abstract:

    Based on the appraisal problem of scenic spots, this paper establishes an integrated scenic spots competitiveness evaluation index system and quantifies the indicators of system using the AHP and fuzzy approach. What’s more, it builds a fuzzy evaluation model of tourism based on fuzzy theory. And it takes parts of scenic spots in Xi'an City for examples to do practical analysis, describes and concludes the application of this model finally.
  • Note:

    ISTP检索
  • Co-author:

    崔振兴
  • First Author:

    yangjianping
  • Indexed by:

    Journal paper
  • Volume:

    卷:
  • Issue:

    期:
  • Page Number:

    页:218-220
  • Translation or Not:

    no
  • Date of Publication:

    2008-12-01
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