所属单位：管理学院

发表刊物：Proceedings of 2008 International Workshop on Strategy and Marketing

关键字：中文关键字：模糊理论；评价模型；景点；西安，英文关键字：Fuzzy Theory; Evaluation Model; Scenic Spots; Xi’a

摘要：Based on the appraisal problem of scenic spots, this paper establishes an integrated scenic spots competitiveness evaluation index system and quantifies the indicators of system using the AHP and fuzzy approach. What’s more, it builds a fuzzy evaluation model of tourism based on fuzzy theory. And it takes parts of scenic spots in Xi'an City for examples to do practical analysis, describes and concludes the application of this model finally.

备注：ISTP检索

合写作者：崔振兴

第一作者：杨建平

论文类型：期刊论文

卷号：卷：

期号：期：

页面范围：页：218-220

是否译文：否

发表时间：2008-12-01